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DevelopmentCloudEl Salvador · Consumer Goods
AB InBev-Bavaria: Digital Transformation in Mass Consumer Markets
The Challenge
AB InBev-Bavaria needed to digitize distribution and sales processes in the Central American region.
The Solution
Development of digital solutions to optimize the distribution chain and field sales operations.
Results
Digital
Distribution processes digitized
Real-time
Real-time traceability
Improved
Improved operational efficiency
Services used
DevelopmentCloud
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